Josphine N.
How to Maintain a Low CPM on Meta Ads?
Advertising on Meta platforms, such as Facebook and Instagram, can do wonders for your business. But if your CPM (Cost ...
What are the Best Marketing Strategies to Grow any Business?
Growing a business isn’t just about having a great product or service anymore. The marketplace has become increasingly competitive, and ...
Why Is a Good Customer Journey the Best Marketing Strategy?
Ever wonder why some companies crush their competition while others struggle to stay afloat? After working with hundreds of businesses, ...
What are the Tips for Improving Google Ads’ performance?
Are you struggling to get the results you want from your Google Ads campaigns? You’re not alone. Many businesses pump ...
Why is the Voice of the Customer Important
Have you ever wondered what your customers are thinking? I’m not talking about those polite smiles when they check out. ...
How to Increase Sales Effectively
Ever wonder why some businesses seem to crush their sales goals while others struggle to stay afloat? The difference comes ...
The Key to Becoming More Resilient in Business
Building resilience is not a buzzword in today’s business world—it’s a survival issue. When markets shift, and unexpected challenges pop ...
How to Keep Your Business Afloat in Economic Tough Times
When money gets tight, and markets shrink, keeping your business running becomes more challenging than ever. I’ve seen countless businesses ...
How to Have Difficult Conversations Without Burning Bridges
We all face moments when we need to address uncomfortable topics with colleagues, friends, family members, or clients. These conversations ...
What are the 2025 Consumer Trends?
The market landscape is shifting dramatically as we move further into 2025. Having spent the past decade tracking consumer behavior ...
